Elon Musk, you are a genius. A methodical, systematic, persistent genius. I could take a page from your book. So I will.
It has been a long time since I have used this blog. Nobody reads it but me. So I can publicly post something here and be free from ridicule!
Aside from the obvious contributions Mr. Musk has made to society and the world around him, while also building tremendous wealth for himself, why am I calling him a genius? Because he wrote a master plan, ten years ago, that basically came true.
Here is my Master Plan:
Step 1: Leverage my current real estate business experience and resources to create a marketing system that will effectively multiply my current output. I average one deal per month with my support system of family and friends. I aim to double that at first, and then double it again. Four deals per month catapults an agent from my company from Emerald/Presidents club all the way up to Chairman’s Circle and Top 1%.
But it isn’t about the award. Rather, it’s about the resources I can leverage once I reach that level. And what do I want to leverage those resources into?
Step 2: Build a community for millennial prospect home buyers. People my age and younger who believe that the economy is stacked against them. Educate kids on how to plan ahead to purchase their first home. Show them that buying vs. renting over time can actually be cheaper, and with the added bonus of equity, makes much more sense. There is a reason that the average net worth of homeowners is $200,000 more than that of renters. Give people access to the tools and resources to be able to help themselves. Teach classes, offer books and products, both free and paid, create a network of referral agents who are certified in your system. In short, give the next generation the power and education that they need in order to find their place in this world as adults.
Step 3: Invest in local properties that are run down, or poor quality in good neighborhoods. Invest in properties near light rail and planned light rail stations. Employ friends, family, and good people to help me restore these properties. Slowly but steadily build a portfolio of 5, 10, 50, 100 properties. Regardless of what happens to the economy over the years, there will always be value in land. Secure a legacy for my family, and have the ability to provide shelter and housing for those who need it.
I’m serious. I don’t need the money. If you buy a home and allow it to appreciate in value over 30 years while paying off the mortgage, you can charge a fraction of rent and still cover your expenses.
Step 4: Find a buy a home with a beautiful view of sunsets over Puget Sound. It’s a photographer’s dream.
Perhaps I should call these Items instead of Steps, because they don’t necessarily need to happen in sequence, or one at a time. I can work on these all at once. But over the next five to ten years, I plan to have accomplished all of these.
So, in summary:
Leverage my existing business and implement new marketing systems to 4x my output
Build a community for millennial prospect home buyers
Invest in properties throughout the Puget Sound area
Buy my dream home on Puget Sound
Shhh…This is a secret. Tell nobody.